An astonishing half of Brits are reportedly petrified at the thought of busting a move in public, with nearly 30% worrying they'll be laughed at. In a recent survey, it emerged that a third of Brits simply avoid in public, and for 22%, the very idea is their worst nightmare. For 12% they feel so self-conscious that even the possibility of someone catching them dancing could trigger .
The study discovered that 58% have avoided social events where music is being played because they were scared of being pressured into dancing when they didn't want to. In fact, 13% have avoided dancing in public so long, they can't recall the last time they did.
Commissioned by Lipton Ice Tea to launch its new Kombucha offerings, the research coincides with the launch of a new track dubbed , a collaboration with intended to encourage the nation to get dancing.
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Amid fears the UK is entering a dance drought, Wes Nelson, said: "We all need a little more joy in our lives, and nothing makes you feel alive more than moving your feet. Whether you're dancing in your bedroom or out with your mates in the sunshine, let's bring the fun back."
The study found 47% would like the confidence to dance like no one is watching, with this figure rising to 65% among Gen Z adults.
Among all generations, it’s Gen Z who are most hesitant to dance in public at 53%, closely followed by Millennials at 52% and Gen X just behind at 48%.
According to the research, a lack of confidence in their abilities (46%), feeling foolish (44%), and a fear of being gawked at (33%) are the main reasons people are apprehensive about dancing in public.
Despite these worries, many admit they do enjoy dancing – it's just the act of doing it in public that seems to be a concern for some. However, 11% also claim there are no clubs or bars for them to dance in anymore.
As many as 63% said they enjoy dancing "a great deal" or a "moderate amount", while 59% said the activity results in them feeling happier. More than half (53%) even said it makes them feel alive and 26% said it helps with their mental health.
Emma Marshall, happiness expert for Lipton Kombucha, said: "From feeling energised to releasing endorphins, loads of people are missing out on the benefits of dancing. You don't need to be a professional dancer, all you need is an upbeat track and space to move - you'll feel the benefits!''
They will be taking over Battersea Power Station Square on June 13 for a day of 'non-stop feel-good tunes'
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